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🌟 Welcome to Tough Girl Challenges

 — Your home for adventure, connection, and real-life stories of women doing extraordinary things.

Whether you're here to plan your first challenge, find practical trail advice, or tune into incredible stories from women around the world – this is where your journey begins.

👣 Let’s Get You Started

Find the path that fits you best:

🎧 I just found you and want to know more

Start here:


👉 About Sarah – From finance to freedom: how I became the founder of Tough Girl Challenges
 

👉 Top Podcast Episodes – Listen to stories that spark fire


👉 Blog – Dive into my personal journey on the South West Coast Path. I also share more about my Health, Money & Future Plans for 2025

👉 10-Year Timeline – Explore the key moments, milestones, and challenges from 2015 to today — and get a glimpse of what’s coming next in the Purple Decade (2025–2035).

🥾 I’m planning my own adventure or challenge

You’ll love these:

👉 UK Adventures – Discover the trails I’ve hiked across the UK, from coastlines to highlands — complete with blogs, photos, and tips.
👉 Podcast Resource Library – Thinking of rowing an ocean, climbing a mountain, or thru-hiking a long trail? Explore curated podcast collections grouped by challenge type — hear directly from the women who’ve done it.
👉 Walking the Camino – Ready for a meaningful journey on foot? Find tips, blogs, and vlogs to help you prepare for your Camino walk — physically, mentally, and spiritually.

🎙️ I’m here for podcast inspiration

Ready to dive in?


👉 Top 10 Episodes – The most-loved and most-listened-to conversations from the Tough Girl Podcast — powerful stories to inspire, motivate, and get you hooked.


👉 Women over 60  – Be inspired by women who are challenging stereotypes and embracing adventure later in life


👉 Tough Girl Extra – Catch up with past guests as they share what’s happened since we last spoke — new challenges, big life changes, and what they’ve learned along the way.

🤝 I want to work with you or collaborate

Awesome!

Let’s make something brilliant together.
Whether you’re looking for an engaging speaker, a powerful podcast guest , or a fresh voice for your campaign — I bring energy, credibility, and ten years of experience building Tough Girl Challenges from the ground up.
👉 Work With Me – Explore options for speaking engagements, workshops, partnerships, or podcast collaborations

👉 Contact – Got an opportunity or idea in mind? Drop me a line
If your work aligns with the mission —
 
increasing visibility for women in adventure and empowering others to push their limits — then I’d love to hear from you.

👯 I want to connect and be part of the
Tough Girl Tribe

​The Tough Girl Tribe is our private community for female patrons of the Tough Girl Podcast and former podcast guests — a space to share, connect, and support one another through every stage of our adventures.

Want to join?

👉 Become a Patron to support the mission and get access to the Tribe via Facebook.

Monthly or annual options available — every contribution helps amplify women's voices in adventure.

👉 Join on Patreon

Not ready to join yet?

Follow along on Instagram 
@toughgirlchallenges to stay connected and inspired.

💜 What is Tough Girl Challenges All About?

It started with one mission: to increase the number of female role models in the media, especially in relation to adventure, physical challenges, and exploration.
 
Since 2015, I’ve been amplifying women's voices through the Tough Girl Podcast — sharing untold stories, showcasing incredible achievements, and proving what's possible.
 
But it’s not just about talking — I believe in walking the walk.
 
That’s why I take on tough challenges myself: solo hikes, endurance races, and global adventures.

Because I love it.

I love pushing my limits.
I love discovering the world.
And I love sharing the journey to inspire others to do the same.

Sarah Williams 

Rediscovering My Story: From Finance to Freedom

Since starting Tough Girl Challenges, my life has gone through a remarkable transformation.

Ten years ago, I was an unfulfilled finance professional working in banking — successful on paper, but deeply unhappy. At 32, I made a bold decision: I quit my job, left behind the corporate world, and set off to travel. On that journey, Tough Girl Challenges was born — a mission-driven platform to inspire and empower women through adventure and exploration.

Over the past decade, I’ve pushed my body and mind through epic challenges around the world. But now, as I celebrate 10 years of Tough Girl Challenges, I find myself asking a different question:

What is my story now?

I’m no longer the woman stuck in a job that didn’t bring her joy. I’m now in my 40s, single, living with my parents — and I have the freedom to travel, explore the world, and take on incredible hikes and adventures.

 

I’m happy. I’m content. I’ve created a life that works for me.

But this chapter isn’t just about freedom. It’s about purpose, growth, and authenticity.

My new story is one of empowerment and inspiration — not just for myself, but for others. I’ve gone from corporate burnout to being a trailblazer who proves that it’s never too late to start over, chase your dreams, and rewrite your own narrative.

I’m proud to live an unconventional life. I may not tick traditional boxes, but I’ve created a life filled with passion, purpose, and possibility.

 

Through the Tough Girl Podcast, my adventures, and the community we’ve built, I get to amplify the voices of women from all walks of life — sharing real stories of courage, resilience, and triumph.

Because it’s not just about the physical challenges — it’s about the mental and emotional journey too. About discovering who you are when things get hard. About embracing discomfort, leaning into the unknown, and choosing yourself — over and over again.

This is the story I’m telling now. One of choice, courage, and connection.

💬 So what about you?


What’s your story?


Are you ready to step out of your comfort zone and start living the life you’ve always dreamed of?

2015 - 2025 

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The Pink Decade

From the first podcast episode to global adventures — 10 years of daring to dream, pushing boundaries, and building a movement.

🥾 31 epic challenges completed

🌍 13+ countries explored

🚶‍♀️ 7,400+ miles hiked

🚴‍♀️ 2,500 miles cycled

🎙️ 800 podcast episodes published

🔊 3.6+ million downloads

🌟 Ranked in the top 0.1% of podcasts globally

🏆 3 Awards Won

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2025 - 2035

The Purple Decade

Over the past decade, I’ve transformed my life from corporate burnout to global adventurer, storyteller, and podcast host. Now, I want to share even more of my journey — not just the hikes and challenges, but also the personal goals, the behind-the-scenes dreams, and the big ideas I’m putting into motion.

This decade, I’ll be putting my goals out there — for you to see, follow, and even be inspired by. Some are massive multi-month expeditions, others are quick, meaningful treks. A few are personal milestones I’ve quietly held onto for years. But every one of them is part of a larger mission: to live boldly, inspire courage, and show what's possible when you pursue your dreams at any age.

Let’s see where the next 10 years can take us.

 🥾 Long-Distance & Multi-Day Hiking Challenges

  • Pacific Crest Trail (PCT) — part of the Triple Crown of Hiking (USA)

  • Continental Divide Trail (USA) — part of the Triple Crown of Hiking (USA)

  • Pacific Northwest Trail (USA)

  • The W Trail (Patagonia, South America)

  • Japan 88 Pilgrims Route

  • Kings Trail (Sweden)

  • The Snowman Trek (Bhutan)

  • Cape Wrath Trail (Scotland)

  • Walker’s Haute Route (Alps)

  • Korea Circumference Trails: South Wave, East Wave, West Coast, Peace World Trails (South Korea)

  • Traumpfad München–Venedig (Munich–Venice Dream Trail) 

  • Everest Base Camp & Annapurna Circuit (Nepal)

  • Arctic Circle Trail (with Ellen)

  • Tour du Mont Blanc (TMB)

  • Camino del Norte (Spain)

  • North Wales Pilgrim's Way

  • The Cambrian Way, Wales

  • GR221

  • GR5

  🚴‍♀️ Cycling & Expedition Goals

  • Epic cycle from Barrow, Alaska down to Ushuaia, Argentina (Pan-American bike journey)

  ❄️ Unique Expeditions & Cruises

  • Antarctica Cruise (with Camila)

  • Around the World Cruise departing from Liverpool

  • Nomad Cruise 

  🗺️ UK National Trails to Complete 

  • Yorkshire Wolds Way (79 miles)

  • Cleveland Way (109 miles)

  • Peddars Way and Norfolk Coast Path (130 miles)

  • North Downs Way (153 miles)

  • Pennine Bridleway (205 miles)

  • Pennine Way (268 miles)

  • The Ridgeway (87 miles)

  • Glyndŵr's Way (135 miles)

  🚣‍♀️ Other Major Challenges

  • Row an ocean

  • Climb Mt. Aconcagua (Argentina) — highest peak in South America

  • Climb Mt. Elbrus (Russia) — highest peak in Europe

  • Climb the highest peak in Morocco (Mount Toubkal)

  • Complete a leg of the Clipper Around the World Sailing Race

 🎙️ Tough Girl Podcast Goals

  • Reach 1000 episodes

  • Achieve 10 million downloads

  • Grow to 10,000 followers on YouTube

  🌟 Personal Goals

  • Sleep in a lighthouse during winter

  • Learn to do a handstand

  • Learn to do the splits

  • Learn to be able to do double skips 

  • Shaolin Warrior Training

  • 100 mile race

  • Yorkshire 3 Peaks

  • Renovate a property (possibly off-grid in Portugal)

  • Create a library with 1000 adventure books written by women

  • Do van life for 3 months around Europe

  • Complete a psychology A-level

  • Attend a BTS concert

  • Earn a Doctor of Professional Studies (DProf)

What’s your next big adventure?


Your journey is yours alone—don’t compare it to anyone else’s. Do what excites you, challenges you, and makes you feel alive. Whether it’s a hike, a personal goal, or something completely different, now is the time to dream big and start taking steps toward it.

Write down your goals, share them with those who inspire you, and remember: your story is unique and powerful. This isn’t just about my adventures—it’s about encouraging all of us to live boldly, follow our own path, and embrace what lights us up.

So, what will the next 10 years look like for you?

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